Legal
Privacy Policy
Last updated: January 2025
At Fit Guide, we are committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or make a purchase.
1. Information We Collect
We collect information you provide directly to us, such as when you create an account, place an order, or contact us for support. This includes:
• Name, email address, phone number, and delivery address
• Payment information (processed securely; we do not store card details)
• Order history and preferences
• Communications you send us
We also automatically collect certain information when you use our website, including:
• Device and browser type
• IP address and approximate location
• Pages visited and time spent on the site
• Referring URLs and search terms
2. How We Use Your Information
We use the information we collect to:
• Process and fulfil your orders, and communicate about them
• Create and manage your account
• Send you order confirmations, shipping updates, and receipts
• Respond to your comments and questions
• Send promotional communications (with your consent; you can opt out at any time)
• Improve our website, products, and services
• Comply with legal obligations and enforce our terms
3. Sharing Your Information
We do not sell your personal information. We may share your information with:
• Delivery partners and courier services, to fulfil your orders
• Payment processors, to handle transactions securely
• Service providers who help us operate our website and business (under strict confidentiality agreements)
• Law enforcement or regulatory bodies when required by law
We will never share your data with third parties for their own marketing purposes without your explicit consent.
4. Data Retention
We retain your personal data for as long as your account is active or as needed to provide services. If you close your account, we may retain certain data for up to 7 years for legal and accounting purposes. You may request deletion of your data at any time by contacting us.
5. Your Rights
You have the right to:
• Access the personal information we hold about you
• Request correction of inaccurate data
• Request deletion of your data (subject to legal obligations)
• Opt out of marketing communications at any time
• Lodge a complaint with a relevant data protection authority
To exercise any of these rights, contact us at hello@fitguide.co.zm.
6. Cookies
Our website uses cookies to enhance your browsing experience, remember your preferences, and analyse site traffic. You can control cookie settings through your browser. Disabling certain cookies may affect the functionality of our website.
7. Security
We implement industry-standard security measures including SSL/TLS encryption, secure data storage, and access controls to protect your personal information. No system is completely secure, and we cannot guarantee absolute security, but we take reasonable steps to protect your data.
8. Children's Privacy
Our website is not directed at children under 13. We do not knowingly collect personal information from children under 13. If you believe we have inadvertently collected such information, please contact us immediately.
9. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of significant changes by email or by a prominent notice on our website. Your continued use of our services after such changes constitutes acceptance of the updated policy.
10. Contact Us
If you have any questions about this Privacy Policy or how we handle your data, please contact us at:
Fit Guide
Email: hello@fitguide.co.zm
Lusaka, Zambia

